PEO 1: Foundation in Business Knowledge
To provide students with a strong foundation in core business areas of sports management, including accounting, finance, marketing, management, operations, and related functions, enabling a broad understanding of fundamental business concepts and principles.

PEO 2: Critical Thinking and Problem-Solving Skills
To develop students’ critical thinking and analytical abilities, enabling them to identify, evaluate, and resolve business challenges in the sports management ecosystem using logical reasoning and data-driven approaches.

PEO 3: Effective Communication Skills
To enhance students’ oral and written communication skills, including business writing, presentations, and interpersonal communication required for professional effectiveness.

PEO 4: Teamwork and Collaboration
To instill the importance of teamwork and collaboration by encouraging students to work effectively in teams, develop leadership qualities, and achieve shared objectives in professional environments.

PEO 5: Entrepreneurial Mindset and Innovation
To foster an entrepreneurial mindset by promoting creativity, innovation, risk-taking ability, and opportunity identification within the sports management domain.

PEO 6: Lifelong Learning and Professional Development
To encourage continuous learning and professional growth by motivating students to stay updated with industry trends, pursue higher education or certifications, and adapt to evolving professional landscapes.

Area of Marketing

• Align students’ learning of Marketing within the broader framework of Business Management.
• Enable students to understand and apply marketing fundamentals as future managers in the domain of Marketing.
• Establish clear linkages across multiple business functions for a multidisciplinary understanding and application of marketing concepts.
• Prepare students to adapt to evolving marketing environments and industry standards, ensuring readiness for professional roles.

Area of Finance & Accounting

• Enable students to apply foundational knowledge of Accounting and Finance to develop financially viable business solutions.
• Equip students with the skills required to operate in a competitive environment by understanding financial functions within organizations.
• Develop competent finance professionals capable of adapting to changing business trends and financial environments.

Area of Human Resource Management

• Develop an understanding of the link between business operations and human resource management.
• Expose students to the roles and functions of various HR activities within organizations.
• Enable students to acquire skills necessary to adapt to evolving HR practices and business environments.

Area of Information Systems & Operations Management

• Equip students with analytical skills to evaluate situations from an operations perspective and measure performance effectively.
• Develop professionals capable of understanding, evaluating, and implementing technology solutions for business and social problems.
• Enable students to design solutions considering emerging technologies that continuously disrupt business functions.

Area of General Management

• Provide foundational skills and knowledge required to pursue and integrate specialized management courses.
• Enable students to apply management knowledge and skills across a broad spectrum of business situations.
• Develop an understanding of management as a cross-disciplinary area of expertise.
• Build advanced technological and specialized skills applicable across functional areas.

Business Knowledge: Graduates will demonstrate a comprehensive understanding of core business concepts, theories, and practices across domains such as accounting, finance, and management.

Professional Knowledge: Graduates will possess a strong foundation in financial management principles, including financial statement analysis, budgeting, investment management, risk assessment, and accounting practices such as financial, cost, and management accounting, enabling effective preparation and interpretation of financial reports.

Critical Thinking: Graduates will exhibit the ability to analyze and evaluate complex business problems, apply logical reasoning, and make informed decisions.

Communication Skills: Graduates will demonstrate effective oral and written communication skills to articulate ideas, present information, and prepare professional business reports and correspondence.

Business Law and Ethics: Graduates will understand business laws and regulations, ethical decision-making principles, and corporate governance frameworks guiding responsible business conduct.

Leadership Skills: Graduates will develop leadership abilities, including motivating teams, adapting to change, and solving problems collaboratively in organizational settings.

Entrepreneurial Mindset: Graduates will cultivate creativity, innovation, and opportunity recognition to develop and pursue entrepreneurial ventures.

Embracing Universal Human Values: Graduates will integrate values such as truth, righteous conduct, peace, love, non-violence, and scientific temper into personal and professional life, promoting integrity and social responsibility.

Technology Proficiency: Graduates will be proficient in using business technologies such as accounting software, data analysis tools, and enterprise resource planning (ERP) systems.

Teamwork and Collaboration: Graduates will demonstrate the ability to work effectively in diverse teams to solve problems and achieve shared objectives.

Global Perspective: Graduates will understand global business environments, including international trade, cross-cultural management, and the impact of globalization on business operations.

Professional Development: Graduates will demonstrate a commitment to lifelong learning by continuously updating their knowledge and adapting to evolving industry trends and practices.